What if your produce had a passport?

Name Your Dream Assignment: Show us the world through your lense

The Name Your Dream Assignment is a contest for photographers of all backgrounds. They're "looking for the most creative, inspiring photo shoot idea out there. The photographer with the winning idea will win US$50,000 to bring his or her dream assignment to life."

There are plenty of awesome and inspiring ideas listed but this one by "megwachterphoto" caught my attention and I think most of you will find it relevant:

What if your produce had a passport?

How far has your food traveled to reach your grocery store? How many people are involved in its voyage to your table? This project will document the impact global food distribution has local agriculture and the people behind the food we eat.

We live in an age of instant gratification--fast food, microwave dinners, out-of-season fruit in the dead of winter.

What if your produce had a passport? I want to put faces on those involved in the journey our food travels before arriving at our dinner table: everyone from the CEO of big businesses, the small farmer, the harvester, the illegal day laborer, the truck driver. This project will address the effects agribusiness and mass consumption has on our health and the future of our planet

My inspiration is Jane Goodall's book, "Harvest For Hope: A Guide to Mindful Eating," which raises awareness of the choices we make.

Areas of interest:
• The Svalbard Global Seed Vault in Norway
• Millennium Seed Bank Project in England
• Factory farms in Texas
• The dying industry of family farming in the United States and the UK
• Child laborers in West African cocoa industry
• Food processing factories
• Distribution centers
• Corporate headquarters of major agribusinesses

If you'd like to show your support for this idea, like I have, please register and vote at "What if your produce had a passport?" Voting closes on 3rd April 2009.

P/S: i don't know this person at all but agree that this is one issue that is certainly needing worldwide attention!

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Comment by Pete Russell on March 20, 2009 at 8:40pm
Nice one.

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